By Sadiq Ali Sango
The recent defection and return of some Kannywood actors from the Kwankwasiyya movement to the All Progressives Congress (APC) have sparked criticism against Senator Barau Jibrin.
Many have blamed him for the actors' return to Kwankwasiyya, questioning his political strategy.
However, such criticism is misplaced and fails to recognize the broader political game at play.
First, it is important to clarify that Kannywood actors, while influential in shaping public discourse, do not necessarily determine electoral outcomes.
Many of them do not even possess voter cards, and their presence at polling units during elections is rare.
Their real influence lies in their ability to stir political conversations and shape public opinion, especially on social media.
For a seasoned politician like Senator Barau, maintaining political relevance is crucial, especially in a highly competitive environment like Kano. Politics is not only about winning elections; it is also about sustaining influence, setting the agenda, and positioning oneself as a formidable opposition force.
By receiving former Kwankwasiyya members into APC, Barau keeps the political atmosphere heated, ensuring that his presence is constantly felt in Kano politics.
This strategy has successfully put the Kwankwasiyya movement on the defensive. While they publicly dismiss defectors as insignificant, their reactions indicate that Senator Barau’s actions are unsettling them. He is gradually weakening their stronghold by creating an atmosphere of uncertainty and instability within their ranks.
Moreover, whether these actors stay in APC or return to Kwankwasiyya, Barau benefits from publicity.
If they remain with him, it is a sign of growing support. If they return, it still fuels conversations that keep him at the center of political discourse.
In politics, visibility is power, and Senator Barau is playing the game masterfully.
Ultimately, there is nothing wrong with welcoming former Kwankwasiyya members into APC, even if some eventually return.
The move serves a greater strategic purpose—keeping Barau politically relevant, challenging the Kwankwasiyya dominance, and ensuring that Kano politics remains dynamic.
Rather than criticism, this should be seen as a calculated effort to reshape the political landscape in Kano.
Sadiq Ali Sango, an APC youth activist, writes from Kano.
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